We built our own AI
before we built yours.

Iverel was born from a real problem. Behzad Bagheri runs ORCA Cleaning — a commercial cleaning company in Australia. As it grew, the operational overhead became unsustainable. Scheduling, invoicing, HR, client communications, Airbnb property management — all handled manually, all eating time.

So he built Emily. An AI executive assistant that handles ORCA's entire day-to-day operations. 60+ N8N workflows. Six specialist sub-agents for operations, finance, HR, communications, research, and Airbnb. A memory system that learns the business over time. All running in production, handling real work, every day.

After building that, the path was obvious. Most businesses have the same problem ORCA had — too much manual work, not enough automation. The tools exist. The AI models exist. What's missing is someone who actually knows how to wire it all together and make it work in a real business context.

That's Iverel.