The Story
We built our own AI
before we built yours.
Iverel was born from a real problem. Behzad Bagheri runs ORCA Cleaning — a commercial cleaning company in Australia. As it grew, the operational overhead became unsustainable. Scheduling, invoicing, HR, client communications, Airbnb property management — all handled manually, all eating time.
So he built Emily. An AI executive assistant that handles ORCA's entire day-to-day operations. 60+ N8N workflows. Six specialist sub-agents for operations, finance, HR, communications, research, and Airbnb. A memory system that learns the business over time. All running in production, handling real work, every day.
After building that, the path was obvious. Most businesses have the same problem ORCA had — too much manual work, not enough automation. The tools exist. The AI models exist. What's missing is someone who actually knows how to wire it all together and make it work in a real business context.
That's Iverel.
2025
Founded
Australia
Based
60+
Automations built
Why work with us
- ✓We've run our own business on these systems — we know what breaks in production
- ✓Available in your timezone, no offshore handoffs
- ✓N8N + Claude specialists — not generalist developers
- ✓We tell you when automation won't help, not just when it will
- ✓Fixed-scope engagements — no billable hour surprises
FAQ
Common questions
What does Iverel do?
Iverel designs and builds AI automation systems for Australian businesses — AI employees, N8N workflows, voice agents and custom AI tooling. Every system is built and run in production on a real business (ORCA Cleaning) before being offered to clients.
Why work with Iverel over a generalist agency?
Iverel runs its own group of businesses on the same systems it sells. The team has shipped Emily, Oscar, Liam and Christina to production — not as demos, but as the operational backbone of an Australian commercial cleaning company. That production-first track record is what most consulting agencies do not have.
Where is Iverel based?
Iverel is operated by GG Investors Pty Ltd, registered at Unit 2010, 659 Murray Street, West Perth, Western Australia 6005. ABN 57 682 794 047. We work in Australian timezone with Australian-resident staff.
Author profile
Articles on this site are authored by Behzad Bagheri, Managing Director. Iverel is operated by GG Investors Pty Ltd (ABN 57 682 794 047).